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We Have Temporarily Moved!

Come visit us in our our temporary Jasper Mall Location!

We have some exciting things in the works for our store this coming year! You may know that we were located on 5th Avenue for about 25 years. While we absolutely love our downtown Jasper location; in order to continue to give our customers the true Diane’s experience we have decided to make some BIG changes. After significant thought and planning, we have decided to temporarily move locations while we build a brand new building at our downtown location, combining  our bridal and formal attire under 1 large roof!


Our new temporary location address is:

Jasper Mall

300 Highway 78 E

Jasper, AL 35501


Directions to us inside the mall: We are located across from Fishers and Cato’s. When you enter the main doors to the mall, walk to the center intersection and take a right. We are down towards the end on your right. The Jasper Mall is located about 5 minutes from the 5th Ave location.


Please know, that nothing else has changed, just our location! You will still see all the same smiling faces, and the same great Diane’s look. We have worked very hard at making this space in the mall a lovely place for our customers to visit during this time.


We are extremely excited about things to come for Diane’s Formal Affair, so please keep watching our social media for updates and news in the coming months.


If you have any further questions or concerns please give us a call at 205-221-3570. We cannot wait to see you in our new location!

Store Hours

Tuesday-Friday 9:30-5:00pm

Saturday 9:3002pm

Sunday & Monday CLOSED.

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